So this week, my time on-site is super concentrated since I went out of town to visit TCU and Baylor. But Monday I got to sit in on an education seminar held by a dermatology products company based in Phoenix. And these education seminars are such a great ways of marketing to consumers when products must go through a doctor to reach the consumer. Showing physicians the proper way to use the products and teaching physicians all the innovative science behind products is so helpful, and it gets the physicians jazzed to sell the products!
Thank you to everyone who commented their favorite lip product and cleanser last week! I loved reading your reasoning, and I am taking them into account for my own product. :) If you happened to forget last week, you can totally comment this week too!
When researching for my lip product, I found some really interesting things:
- Your lips cannot moisturize themselves since they have no sweat glands or sebaceous glands, so it is really all up to the individual to care for the lips.
- Lips have vulnerable mucous membrane underneath. In fact, the reddish color of the lips comes from the concentration and proximity of blood vessels and the ultra-thin, transparent layer of skin which allows the color to come through.
- After much research, your lips don't become reliant on lip balm. (This still seems shocking to me!)
- New lines are always being created in your lips!
This week, my personal research focused on a lip product, and I want to create a type of lip butter or lip balm in a tin! I may be going with a lip butter if it's easier for materials to be soaked in. And I definitely want to include an SPF.
Goals for my lip product include first and foremost being able to reduce the appearance of lines in one's lips, creating a long-lasting moisturizer, having an SPF, being all natural, and not leaving the skin sticky.
On Tuesday, Kerwin and I focused a lot on types of ingredients and formulations to be used for my lip product. Then after doing some research, we took a trip to Sephora!
Who would've though we would take a trip to Sephora for research!? This was definitely my longest trip into this store, and absolutely my favorite because we looked into each one of the cleansers and lip products. We compared ingredients and marketing claims and even packaging! By the end I was able to pick up on trends like some cleansers using soaps while others use surfactants. I came out of that trip thoroughly educated and bubbling with information!
I got a bunch of homework from Kerwin to continue to read formulations, read a couple books and magazines on specific products, and pick out ingredients I want to use so when I come back on Tuesday, we can maybe even create a first batch! I am looking forward to creating a really high quality product that I am proud of!
And I will also be working on my cleanser soon so stay tuned! Thank you all for reading!
Goals for my lip product include first and foremost being able to reduce the appearance of lines in one's lips, creating a long-lasting moisturizer, having an SPF, being all natural, and not leaving the skin sticky.
On Tuesday, Kerwin and I focused a lot on types of ingredients and formulations to be used for my lip product. Then after doing some research, we took a trip to Sephora!
Who would've though we would take a trip to Sephora for research!? This was definitely my longest trip into this store, and absolutely my favorite because we looked into each one of the cleansers and lip products. We compared ingredients and marketing claims and even packaging! By the end I was able to pick up on trends like some cleansers using soaps while others use surfactants. I came out of that trip thoroughly educated and bubbling with information!
I got a bunch of homework from Kerwin to continue to read formulations, read a couple books and magazines on specific products, and pick out ingredients I want to use so when I come back on Tuesday, we can maybe even create a first batch! I am looking forward to creating a really high quality product that I am proud of!
And I will also be working on my cleanser soon so stay tuned! Thank you all for reading!
